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LeapFrog Enterprises, Inc., a leading designer developer and marketer of innovative, technology-based learning products, reduces costs and increases manufacturing flexibility for its Leapster L-MAXTM Learning Game System by integrating Altera® MAX® II CPLDs into the learning platform. MAX II devices enable the Leapster L-MAX handheld to connect to a television, providing an interactive big-screen learning experience for children ages four to ten.
LeapFrog uses the MAX II device to convert the display information for the Leapster L-MAX handheld into TV-compatible video signals. In similar applications, a digital signal processor often performs this function. The low cost of the MAX II device family enables LeapFrog to use a CPLD to accomplish the same function at a lower price. LeapFrog’s decision to use MAX II devices highlights the growing trend toward the use of Altera’s programmable logic devices (PLDs) to integrate functions that would otherwise be performed by general-purpose or application-specific devices.
The Oppenheim Toy Portfolio, the only independent consumer review of children's media, has awarded its prestigious Platinum Seal Award to the Leapster L-MAX learning game system. The Platinum Seal is awarded to outstanding new products that enhance the play lives of children.
“The MAX II device helps us stay competitive in the extremely price-sensitive consumer electronics market. We have been able to implement the digital signal processing more economically than with alternative solutions and reduce costs at the manufacturing level."
Mike Chai
Senior Vice President of Research and Development
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