For Release: November 12, 2004
Altera Consolidates Marketing Departments
San Jose, Calif., November 12, 2004—Altera Corporation (NASDAQ:ALTR) today announced the consolidation of its product marketing and application business groups. Jordan Plofsky will lead the combined organization while Erik Cleage, senior vice president of marketing will be leaving the company. Mr. Plofsky is currently senior vice president, applications business groups. This vertical marketing organization focuses on the communications, consumer, computer and industrial markets, and includes intellectual property (IP) and technical services. Mr. Plofsky joined the company in 2001.
“This move is part of our overall strategy to build a more integrated and effective organization that enables us to get closer to our customers and continue to build innovative products,” said John Daane, Altera’s president and CEO.
About Altera
Altera Corporation (NASDAQ: ALTR) is the world’s pioneer in system-on-a-programmable-chip (SOPC) solutions. Combining programmable logic technology with software tools, intellectual property, and technical services, Altera provides high-value programmable solutions to approximately 14,000 customers worldwide. More information is available at www.altera.com.
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