Trademarks and Brands
Altera's trademarks and brands are Altera’s intellectual property and are important and valuable assets of the corporation. Trademarks must be used properly. Follow these for using Altera's trademarks and brands properly in all communications, documents, and electronic messages.
For Third Parties Using Altera's Trademarks and Logos;
You may refer to Altera’s products and services by their associated Altera trademarks and service marks, so long as such references (a) are truthful, fair, and not misleading, and (b) comply with these guidelines, which may be modified by Altera from time to time in Altera’s sole discretion.
The “golden rules’ for proper trademark use are:
- Use the appropriate trademark symbol and trademark acknowledgement of Altera's ownership of the marks and/or logos in question.
- Do not incorporate Altera trademarks or logos into your own product names, service names, trademarks, logos, or company names, and do not adopt marks or logos that are confusingly like Altera's marks and logos (this applies to 3rd parties – licensees)
- If you are a LICENSEE of an Altera trademark or logo, your license agreement that you signed with Altera may have special trademark and logo usage guidelines different than the Guidelines set forth here. If so, please follow the special guidelines provided to you pursuant to your license agreement
Trademark Acknowledgments
- Properly footnote and acknowledge trademark ownership, preferably identifying Altera marks as being owned by Altera Corporation, e.g., ‘a’ logo is a trademark of Altera Corporation.
- Note: Trademarks and logos licensed by Altera to you may have specific contractual requirements or other restrictions. Refer to your contract or license for specific requirements.
The comprehensive trademark acknowledgement line when referencing all of Altera trademarks is:
Altera, the Altera logo, the ‘a’ logo, Agilex, Arria, Cyclone, eASIC, easicopy, Hyperflex, MAX, Nios, Quartus, Stratix, are trademarks of Altera Corporation or its parent corporation.
If just referencing a subset of Altera Marks: [insert mark(s)] is/are trademark(s) of Altera Corporation or its parent corporation.
The copyright notice is as follows: Copyright © 2025, Altera Corporation. All rights reserved.
For a mark’s or product name’s individual proper use guidance, refer Trademarks and Brands
Proper Use of Trademarks and Approved Nouns
Trademarks should be used as an adjective and not as a noun. This means that an appropriate and approved noun must accompany the trademark. The appropriate trademark symbol should also be included in the first prominent use of the mark in the document along with the above-referenced acknowledged line.
Altera's Trademarks & Approved Nouns
Altera®
Approved nouns:
device
logo
mark
name
software
trademark
Agilex™
Approved nouns:
brand
device
FPGA
FPGA portfolio
mark
name
PLD
SoC
SoC FPGA
trademark
Arria®
Approved nouns:
brand
device
FPGA
logo
mark
name
PLD
trademark
V device
V FPGA
V PLD
Cyclone®
Approved nouns:
brand
device
FPGA
logo
mark
name
PLD
trademark
V device
V FPGA
V PLD
V SoC device
V SoC FPGA
MAX®
Approved nouns:
10 CPLD
10 device
10 Example Design for DICE
10 FPGA
CPLD
device
FPGA
logo
mark
name
trademark
Nios®
Approved nouns:
embedded processor
mark
name
processor
trademark
Stratix®
Approved nouns:
10 AX Latency Calculator
10 device
10 FPGA
10 PLD
10 SoC
10 SoC FPGA
architecture
brand
device
FPGA
FPGA Development Kit
logo
mark
name
PLD
SoC
SoC FPGA
trademark
Other Product Names
- The product name should be used in its complete form, as noted below.
- Never abbreviate this name
- Do not change the capitalization, unless used in a heading where normal capitalization rules apply.
- No other trademark symbols (such as, ®, ™ or SM) should be used.
- DSP Builder
- FPGA AI Suite
- HLS Compiler
The approved usage is: High Level Synthesis Compiler or HLS Compiler
- FPGA Add-On for oneAPI Base Toolkit
- Platform Designer
- Advanced Link Analyzer